The Social Freelancer: Media + Music

The Social Freelancer and Trace Relations Music

The Social Freelancer:

5 Tips for Freelancers – and ALL Entrepreneurs

There are many lessons I have learned in more than 25 years in the business of television and video production (this is my 20th year as a freelancer).
Here are five tips I would consider KEY:

5 Tips for Freelancers – and ALL Entrepreneurs

1. Build strong alliances with other freelancers in your line of work and related fields.

Networking and keeping in touch with other directors of photography, photographers, writers, producers and related freelancers has been key to the longevity of my business. Some of them are my direct competitors, but I consider them allies.

Often a job will come up that I am too busy to do so I will refer the client to someone else, who I trust and is equally qualified (and who will not try to steal my client). This works both ways: I have gotten many shoots and writing jobs through this network of freelancers.

Additionally, people that I meet who work in related positions, like sound mixers, make up artists, gaffers and grips are valuable resources. Clients will sometimes ask these people if they know a director of photography or writer-producer who would be a “good fit” for their project.

Another spot where this helps is in gear acquisition: We are often asked to provide cameras or related equipment on a job that I don’t personally own. Usually I know another freelancer who has the piece of gear and will gladly rent it to me for a discounted rate if they are not using it on the shoot day. This is cheaper than getting the gear from a rental house and builds a good rapport with the other freelancer who will then, in turn, be more likely to refer me on a project that they can’t handle.
READ ON – More Tips-> Read more…

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posted by Tracy Ready in creative,marketing,Opinion,social media,The Social Freelancer,TV – FILM – VIDEO – PHOTO,Video Production and have Comments (3)

The Freelance Life: Hitting the Reset Button

“In taking stock of ourselves, we should not forget that fear plays a large part in the drama of failure. That is the first thing to be dropped. Fear is a mental deficiency susceptible of correction, if taken in hand before it gains an ascendency over us. Fear comes with the thought of failure.” – Douglas Fairbanks

I am taking stock of myself this morning. This quote from Douglas Fairbanks reminded me of the mentally crippling nature of fear. It is the root of all inactivity, a sign of regression instead of progression.

It is important for me to take a step back, take stock of all I am doing, examining what’s working for me and what’s not.

Merging "work" with creative

Merging “work” with creative

I reached a point of overload at the end of 2014. Multiple projects have been started, some pieces complete, others needing more time and work. This blog, while rewarding to me on a psychological level, is only moderately successful in reaching larger audiences.

I struggle with the ups and downs of my production business TraceProductions.com as I have for 20 years now. The video and television production business has been rewarding. My career has taken me all over the world and given me a (mostly) steady income and incredible experiences that I wouldn’t trade for anything. But it is a changed business. For too many reasons to go into here, there is nothing but downward pressure on pricing for many of the services I have traditionally provided for my clients. I stay busy and am grateful for the work I have but it is less profitable than ever before. I have grown and moved on, learning and developing new skills that continue to enrich my life’s experience. Read more…

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posted by Tracy Ready in marketing,Opinion,Psychology,social media,social networking,The Social Freelancer,TV – FILM – VIDEO – PHOTO,Writing and have Comments (6)

Starting from a place of humanity

Someone angered me on a job. Now I’m driving home, seething. Someone cuts me off on the road. I boil some more. I walk into the house and discover dog poop on the living room carpet and a tail wagging dog demanding my immediate attention when all I want to do is sit down and have a beer. I yell at the dog, then feel guilty about it. A suck-y day.

Taking a look within

Taking a look within


Sound familiar? It should because “that’s life”.
I have succumbed to the anger spiral way too often, but I think I am getting a bit better.

I started by reminding myself that everybody has issues. The person who initially pissed me off could be going through an incredible emotional upheaval; a divorce, a death in the family, a problem child at home or an unreasonable boss. Starting from a place of humanity means understanding that there is another thinking, feeling human being on the other side of the equation.

So what?
My own cycle of stress stemmed from one altercation on the job. Once I realize that my adversary is probably suffering in some way too, I can stop feeling angry about the squabble. I feel some compassion and understanding, putting me in a better frame of mind when I hit the road. The person cutting me off doesn’t bother me as much, and the dog? Forget about it, I’d love him and feel sorry for him anyway.

One change in perception can alleviate a whole day of tension and wasted mental energy (anger).

What say you? Comments invited and appreciated in the section below. Thanks!

Related Posts – click the titles to read on:

Remember Moments that Matter

Trace Ready "The Social Freelancer"

Trace Ready “The Social Freelancer”

Trace Ready is a Director of Photography, Writer, Producer and Vocalist based in Dallas, Texas. His band Trace Relations has released their debut studio CD “Prosperity Street”
Connect with Trace: TraceProductions.com

Like this? Help Trace keep his wheels on the road for the photo series “Vanishing Texas” and continue posting to this blog while juggling in “the freelance life.” – HERE:

Vanishing Texas Photography by Trace
Supporters receive my undying gratitude and a free copy of my music CD, “Prosperity Street” by Trace Relations Band

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posted by Tracy Ready in Opinion,Psychology,The Social Freelancer and have Comments (4)

Tuesday Tips: How to beat stage fright – Joe Kowan: TedTalks

Think you are scared getting up in front of people to speak, sing or perform? Singer – Songwriter Joe Kowan was petrified. He overcame his fear in a unique, musical way. This excellent TEDTalk is a lesson in perseverance and creativity, turning a weakness into strength.

Watch this! Joe delivers a laugh, an inspiring story about dealing with fear, and a funny folk tune, “The Stage Fright Song.”

View the original post on TED: Joe Kowan: How I beat stage fright #TED

Get to know Joe! Here: CraftyGangsta.com – Joe Kowan

“By having a song that explained what was happening to me, while it was happening, that gave the audience permission to think about it. They didn’t have to feel bad for me because I was nervous, they could experience that with me and we were all one big, happy, nervous, uncomfortable family” – Joe Kowan, about “The Stage Fright Song”

What do you think? Comment below, thanks.

Got a Suggestion, Comment or a Funny Story?
Please share in the comments section below. THANKS, Trace

Reaching Out: Why Good Content is Not Enough

Trace Ready "The Social Freelancer"

Trace Ready “The Social Freelancer”

Trace Ready is a Director of Photography, Writer, Producer and Vocalist based in Dallas, Texas. His band Trace Relations has released their debut studio CD “Prosperity Street”
Connect with Trace: TraceProductions.com

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posted by Tracy Ready in creative,Music,Psychology,The Social Freelancer,youtube and have Comments (4)

Tuesday Tips: How to Make Interactive Youtube Videos – ReelSEO

NEW for 2014! Each Tuesday I will be highlighting a video that I find useful for freelancers and the self employed. If you have a suggestion for a video to showcase, please comment below. Thanks for tuning in…

Using annotations to enhance youtube videos is a good tactic in growing traffic to your websites or other videos online. The ability to do this on Youtube is an excellent, free tool for freelancers, small business and indie artists.

This week’s video is from ReelSEO – The Online Video Marketing Guide, a site I visit often and highly recommend.

Read the post at ReelSEO: How to Make Interactive Videos with Youtube Annotations

Related Posts (Share these?):
Four Tips for Surviving Social Media

Focus on What You CAN do, Not what you CAN’T

Reaching Out: Why Good Content is Not Enough

Trace Ready "The Social Freelancer"

Trace Ready “The Social Freelancer”

Trace Ready is a Director of Photography, Writer, Producer and Vocalist based in Dallas, Texas. His band Trace Relations has released their debut studio CD “Prosperity Street”
Connect with Trace: TraceProductions.com

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posted by Tracy Ready in Internet,marketing,social media,social networking,The Social Freelancer,Video Production,youtube and have Comments (4)
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