The Social Freelancer: Media, Music, TV & Film

It’s a busy week here and I have had several requests to see this post again so here we go, reminding you to:

KEEP THE SOCIAL IN SOCIAL MEDIA
Hope you find this helpful. I look forward to your comments and criticism, it’s all good. Won’t you post something in comments below? Many thanks, Trace

Freelance Media Professional Tracy Ready discusses the analogy of social media for freelancers as going to series of parties and outlines the relationship between social networks, a blog and small business websites.

“Have fun at the party but don’t be a jerk!”

See the rest of the story>>> Read more…

A Crash
You were seeing the beauty of the Swiss Alps up close and personal in a private helicopter. A rogue crosswind slammed the chopper into the side of the mountain with no warning. Miraculously you find yourself outside of the wreckage, the only survivor and basically unscathed, save a few bumps and bruises. This is the way we wake up each morning.

Rescue in the Alps - photo courtesy DataLife Engine

Having worked in “traditional” media (television) for more than 20 years, I have been astounded at the growth of social media and it’s impact on how we do business as freelance media professionals. It’s also apparent to me that many of my colleagues in television and music production are not taking part in this revolution, often because of a lack of understanding of how it all works.

Social media is about people sharing information and learning from each other, not directly pitching products.

READ ON and see 3 concise videos that lay out the basic concepts. >>> Read more…

Quality Content – Top Posts from The Social Freelancer ™ – Free
1 email a week, that’s it. No spam here!
Next issue releases Thursday, September 22, 2011, 9 AM Central Standard Time (USA)

Please click here >> The Social Freelancer News Email Sign Up << Secure email confirmation, powered by MailChimp

For all the details>> Read more…

Often, people tell me they are not active on Facebook or Twitter because they feel like they don’t have anything to say.

The fact is they’re getting too hung up on being totally original. If you stop and think about it, no one is truly original or “earth shattering” very often.

What’s Old is New with Social Media Read more…

The Social Freelancer 8 Most Popular Posts:

Why What’s OLD is NEW in Social Media

Keep the “Social” in Social Media
SIX MORE Posts and CONTACT Trace >> Read more…

“You don’t want to be a promotional bullhorn in social media. You have to learn when to speak, when to promote and how much self promotion is expected, or tolerated.” ~ Tony Cecala, Ph.D., Business Strategist

Freelance Media Consultant Tracy Ready interviews Tony Cecala, Ph.d. about managing Social Media for small business, entrepreneurs and freelance consultants:

Read more…

Watch This Space!

Did you ever notice billboards with this message? “Watch This Space!” You drive past it everyday and then you naturally start watching to see what ad shows up there. Read more…

Image Communications Expert Cathrine Hatcher discusses color and how it affects public perception in this video for TraceTV – Film – Music – Social Media.

We are all constantly communicating, both verbally, and non-verbally. Cathrine’s message here exposes how our choice of color in clothing can affect those that we meet with in our daily lives. It is interesting to note the origins of our perceptions of blue and red in particular. It also seems evident that these concepts carry over to the colors chosen for websites, advertising, television; anywhere, anytime we are communicating a message to one or more individuals. As soon as you arrive for a meeting, or as soon as a potential client is visiting your blog or website they are forming subconscious impressions of you based simply on color.

Read more…