Trace – TV – Film – Music – Media

Watch This Space!

Did you ever notice billboards with this message? “Watch This Space!” You drive past it everyday and then you naturally start watching to see what ad shows up there. Read more…

“Have fun at the party but don’t be a jerk!”

Freelance Media Professional Tracy Ready discusses the analogy of social media for freelancers as going to series of parties and outlines the relationship between social networks, a blog and small business websites.
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Having worked in “traditional” media (television) for more than 20 years, I have been astounded at the growth of social media and it’s impact on how we do business as freelance media professionals. It’s also apparent to me that many of my colleagues in television and music production are not taking part in this revolution, often because of a lack of understanding of how it all works.
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Image Communications Expert Cathrine Hatcher discusses color and how it affects public perception in this video for TraceTV – Film – Music – Social Media.

We are all constantly communicating, both verbally, and non-verbally. Cathrine’s message here exposes how our choice of color in clothing can affect those that we meet with in our daily lives. It is interesting to note the origins of our perceptions of blue and red in particular. It also seems evident that these concepts carry over to the colors chosen for websites, advertising, television; anywhere, anytime we are communicating a message to one or more individuals. As soon as you arrive for a meeting, or as soon as a potential client is visiting your blog or website they are forming subconscious impressions of you based simply on color.

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Freelance Media Professional Tracy Ready speaks about his experience in learning social media skills to promote small business. Included is list of Top 3 skills to attract more followers on Twitter, Facebook and other Social Media sites. This is first in series of 10 videos on this and related topics. Free newsletter at TraceTV-Film-Music-Social Media blog
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“Skating away on the thin ice of the new day…” – Ian Anderson, Jethro Tull

Greetings Friends,
I have been working for some time to upgrade our blog site. Now I am excited to launch: TraceTV – Film – Music – Social Media at TraceTV.tv I hope you’ll visit soon.
At the start up, I am re-posting some of the most popular items from our previous wordpress.com blog, and I invite you to take a spin around the site, kick the tires and give me some feedback. It is definitely a work in progress.
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Originally posted on Feb. 16, 2009: The Aquarium Concept
If you like these ideas please follow The Aquarium Concept on Twitter
This dude has one awesome “real” aquarium >>

The Aquarium Concept.

Pretty sight, isn’t it? It’s not mine, in fact, I have never had success taking care of tropical fish. It’s just not my “thing”, even though I enjoy scenes like this. I do have an “aquarium” of sorts, but it has no glass, rock or water, only thoughts and dreams. My aquarium was a total mess for a long time, until I came to terms with this:

In order for things to flourish, they must have a good environment. This goes for people and fish and ideas too. You can have an aquarium, with some beautiful young fish but if you don’t take care of them (as I found out at age 10) soon algae grows in the tank, the fish start looking sickly, and then die off. Sounds simple, and it is, but looking at your life and your goals this way takes a little practice. It’s the same with ideas, projects, art, poetry, music, film, video, job search, family relations; whatever the passion, the aquarium concept holds true.
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(Original post: December 31, 2008)

It’s New Years Eve, 2008; Wow! what an amazing year it’s been, through the tumultuous election process and downturn in economy, we are still hanging in here, and feel quite blessed to be at home with family today. Among other things, this has been a year in which I delved headlong into social networking, and it has been fun and rewarding for me both personally and professionally. I have gathered a few thoughts here, that I hope will benefit others, so here we go…

Connections are important, but content is powerful.
I was resistant to the social networking / blogging idea until I began to see the hidden potential for my businesses, and our developing music and documentary film projects.
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How does social network marketing work? This is a low tech video explaining in a clear manner how to use sites like FaceBook, MySpace. Linkedin and more to benefit you. I had nothing to do with the video, don’t even know this guy, but I think this makes a good companion to my previous post “Social Networking the New Year, and why not?”