Many look at Twitter and Facebook as a waste of time. They also question the sanity of those of us who use these sites extensively.
If someone offered you a free billboard for your business, but you had to put it up yourself, would you do it?
I’ll bet the first question you’d have would be “What street is it on?” Because then you could judge whether or not putting up the sign would be worth the effort.
What if?
You were told that your free billboard would be on a dirt road in the middle of nowhere. However, if you would maintain the sign, and keep it posted with current, interesting content, it would be gradually moved to rural highways and eventually to busy interstates and be seen by thousands every day. Would you do it then?
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