The Social Freelancer: Media + Music

The Social Freelancer and Trace Relations Music

The Freelance Life: Hitting the Reset Button

“In taking stock of ourselves, we should not forget that fear plays a large part in the drama of failure. That is the first thing to be dropped. Fear is a mental deficiency susceptible of correction, if taken in hand before it gains an ascendency over us. Fear comes with the thought of failure.” – Douglas Fairbanks

I am taking stock of myself this morning. This quote from Douglas Fairbanks reminded me of the mentally crippling nature of fear. It is the root of all inactivity, a sign of regression instead of progression.

It is important for me to take a step back, take stock of all I am doing, examining what’s working for me and what’s not.

Merging "work" with creative

Merging “work” with creative

I reached a point of overload at the end of 2014. Multiple projects have been started, some pieces complete, others needing more time and work. This blog, while rewarding to me on a psychological level, is only moderately successful in reaching larger audiences.

I struggle with the ups and downs of my production business as I have for 20 years now. The video and television production business has been rewarding. My career has taken me all over the world and given me a (mostly) steady income and incredible experiences that I wouldn’t trade for anything. But it is a changed business. For too many reasons to go into here, there is nothing but downward pressure on pricing for many of the services I have traditionally provided for my clients. I stay busy and am grateful for the work I have but it is less profitable than ever before. I have grown and moved on, learning and developing new skills that continue to enrich my life’s experience. Read more…

posted by Tracy Ready in marketing,Opinion,Psychology,social media,social networking,The Social Freelancer,TV – FILM – VIDEO – PHOTO,Writing and have Comments (6)

Reciprocate! A Simple Concept for Social Media

Simple stuff! If someone “likes” or “retweets” your postings on Facebook, Twitter, or any social media outlet, RETURN the FAVOR.

RECIPROCATE! It works. I wrote this post in 2011 and since then it has been one of the most shared articles from my blog. Hope you enjoy, and will leave a comment below. Is this helpful to you?

What makes you feel good? For most of us just being acknowledged for something we have done does the trick. When someone mentions me or posts one of my articles, it warms me up. One little mention lets me know I’m not just “spittin’ in the wind” with social media.

What’s the easiest way to thank someone? Reciprocate!

Thanks for visiting...

Thanks for visiting…

On Facebook or Twitter it’s easy to thank someone. Post an update and use the “@” symbol in front of their name. That becomes a link to their profile and (on Facebook) shows up on their wall or (on Twitter) shows up in their “mentions”. As soon as that person checks in with these services they will likely see that you have mentioned them or gave them credit for a compelling post.
>>>READ On to see how I do it and who is on my Top 15 “Reciprocators” List>> Read more…

posted by Tracy Ready in creative,social media,social networking,The Social Freelancer and have Comments (20)

Reaching Out: Why Good Content is not Enough

A thought this morning: “Content is King” is a myth.
From my earliest foray into social media and blogging, I have heard the “Content is king” line and believed it. It makes sense that if you don’t have anything interesting or informative to say, few will pay attention. Now I see that having great content is important, but it’s just one of the keys to the puzzle. I wish that merely posting inspired writing, photographs, quotes and other popular content were the keys to attracting millions of eyeballs to this blog, but alas, this is not so.

Is your "stuff" being seen?

Is your “stuff” being seen?

Great content is nothing without REACH. Read more…

posted by Tracy Ready in Internet,marketing,social media,social networking,The Social Freelancer and have Comments (19)

Should You Blog? Don’t be Fooled, it’s a JOB

It’s not “Julie and Julia”
Did you see that film? A young woman in New York who desires to be a great cook starts preparing a recipe a day from Julia Child’s “Mastering the Art of French Cooking”. She starts a blog site and writes about her experiences. By the end of the story she has become an internet sensation having done nothing to promote the blog. It’s an excellent film that my wife and I enjoyed very much. However, this business about her blogging success was just pure “Hollywood”. It doesn’t happen like that.

Don’t let anyone fool you, it’s a JOB.

READ ON > Is blogging right for you? Read more…

posted by Tracy Ready in social media,social networking,The Social Freelancer,Writing and have Comments (14)
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