The Social Freelancer: Media, Music, TV & Film

The Creative Quandry is just a fact of life for most who have a bent for creative endeavors. It’s the struggle of keeping bread on the table while making music, writing, painting, acting or any form of “art”.

I’ve been deep in this one lately due to a number of client projects booking my schedule tight (a problem I am happy to have). You may have noticed a reprint of some previous articles on this blog in the past couple of weeks, it’s just my effort to keep content moving, while providing good service to my paying clients. But certainly I would rather have the time needed to produce fresh articles multiple times every week, but that’s not my current REALITY.

Merging “work” with creative

What to do? Keep Going. Read more…

Kill is a strong word. It implies a senseless violence . I used it in the headline because I am offended by Google’s recent decision to “snuff out” the popular RSS viewer “Reader” from the Google toolbox. Senseless.

Puzzling….
Why a company like Google with a major stronghold on Internet Search would kill Reader is a mystery to me. Reader works fine and is obviously not a  drain on the company’s enormous resources. I use Reader frequently to keep up with blogs and sites of interest to me, and my Twitter followers. Reader is handy for finding good content to share. So what’s wrong with this picture?

Bloated corporate nonsense, I say. Read more…

Here’s what’s cool about Twitter: It doesn’t matter if you’ve never used it or if you have slacked off for awhile. You are where you are. Take steps to move the ball forward. That’s it.

Connect. Engage. Repeat.

A thought this morning: “Content is King” is a myth.
From my earliest foray into social media and blogging, I have heard the “Content is king” line and believed it. It makes sense that if you don’t have anything interesting or informative to say, few will pay attention. Now I see that having great content is important, but it’s just one of the keys to the puzzle. I wish that merely posting inspired writing, photographs, quotes and other popular content were the keys to attracting millions of eyeballs to this blog, but alas, this is not so.

Is your “stuff” being seen?

As a self-employed, sole proprietor business owner, your website is your BRAND, your public face to the world.
Designing a site, or updating (in my case) is an important undertaking and one that I have found to be daunting. I kept looking at the primary site for my production business, Trace Productions, feeling embarrassed that much of the content had not been updated in 10 years or more. In that time, I have added new skills and services (media consultation, social media management) to my client offerings.

Stoked about the new site!

What do you think of this? New Site! Click here: TraceProductions.com media. marketing. images with imagination.

Self examination: a good thing. Read more…